In 2020, the nature of customer engagement will change as personalisation - how marketing and customer value management actually engage with customers - rapidly matures. This means a change will be required in legacy campaign and loyalty programme managem... (more…)

Penny highlights the power and limitations of machine learning. (more…)

While we have heard the words AI and VR for years, now is the time to understand that they may significantly change your business.

Our study with Realeyes on viewer engagement saw engagement rocket by 1200%. Read on to find out how, why, and what it means for your business. (more…)

Instagram is solving a unique set of #ML challenge: Recommending the most relevant content out of billions of options across different visual formats in... (more…)